News

Allies® are pleased to announce they can now provide Multiple Residence data with or without raw PAF® (Royal Mail's Postcode Address File) data extracts.

Multiple Residence data adds approximately 400,000 addresses to the 28 million already on PAF®. The additional address data recognises where a single property shares the same letter box for multiple residencies. For example, a house converted into 2 or more flats with only one letterbox.

The main benefits are that additional addresses can be identified for marketing purposes, for example mailshots, door drops, targeting and profiling. Also residents of these Multiple Residence addresses will be recognised by Service Providers and Utility Companies in their own right to allow them to apply for services and receive goods.

The data can be amalgamated with our PAF® data extracts or provided on its own. Various licence types are available and we can provide the data in a format that will meet your needs.

Chris Hamlin, sales manager of Allies Computing says "A customer recently asked us to provide Multiple Residence (MR) data with their PAF® data supply to make it easier for them to carry out a direct mail campaign. We always try to give our customers what they want and are keen to exceed expectations, so we didn't hesitate in adding the MR data to our data range. We are looking to add MR data to our other PostCoder® products in the near future and we hope this will add value for many customers."

for more information contact the sales team on +44 (0)1508 494488 or .